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Committed to the development of people and organizations

Professional Partnering Programme


CPA’s Professional Partnering Programme offers our client companies a unique opportunity to develop strong partnering relationships that will ensure business effectiveness. By concentrating on strategic communication, clarifying assumptions and expectations and promoting effective interpersonal working relationships, the programme enables partners to move beyond their legal and contractual obligations and develop ways of working to maximise their joint impact in the marketplace.

The Professional Partnering Programme recognises the maturity of the partnering relationship by offering a suite of options that can be tailored to specific needs. Whether establishing new relationships or needing to revitalise existing partnerships, the Professional Partnering Programme enables both partners to capitalise on their joint offering and ensure their communications and relationships stay on-track and remain effective.

Organizational Benefits

By taking part in our Professional Partnering Programme, both Partners will benefit by:

  • Enhancing their ability to impact the market through their joint offerin

  • Developing a joint value statement to take to market

  • Identifying potential clients and target markets that will benefit from the combined offering of the partnership

  • Ensuring roles and responsibilities within the partnership are clearly defined and operational

  • Establishing working relationships between key personnel that ensures the partnership stays on track and fully effective

  • Ensure that processes are in place to maximise the partnership’s synergy

Individual Benefits

As a result of our Professional partnering Programme, individuals will:

  • Make their assumptions about the partnership explicit and in so doing, avoid potential areas of misunderstanding about their partner’s business, products, processes, culture and people

  • Define key roles and responsibilities together with effective communication networks that will ensure the partnerships success

  • Have a clear understanding of the processes needed to ensure the partnership achieves maximum market penetration

  • Create joint and personal action plans that ensure that people’s strengths are used to best effec

Target Audience

Senior Managers and key personnel critical to the success of the partnership.

Workshop Versions

There are four versions to this programme, each of which can be developed to suit you explicit needs.

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Programme Style and Approach

Although the Professional Partnering Programme will be designed to reflect the maturity of the partnership, there will be ample opportunities for both partners to explore and develop their joint offering, communications strategies and working relationships through the interactive workshops that form the core of the programme.

CPA’s facilitators will work with the partnership to ensure the programme is geared to suit the partner’s needs by developing a range of workshop and follow-up activities that will achieve maximum thrust and impact in the marketplace.